June 3, 2019
Khamkar Spices
G.W.Khamkar Spices is a renowned and potential Maharashtrian spices brand with its roots eminently & vigorously grounded in the heart of Mumbai in Lalbaug. It consists of potential customers whose primary choice and preference for G.W.Khamkar’s spices has strongly captured their 4 consistent generations in their families. We programmed the online strategy for the brand, also keeping a strong & reliable brand image on social media platforms as well as we spread brand & product values through print advertisings.
Task
The primary challenge which we were facing was to differentiate successfully with other spice brands with Khamkar added to their names in the market without confusing our target groups.
